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  2. The prime issue I will rise me to do readership research is to assemble the Readership information from the cross-section of individuals, second issue is the readership research done to understand the behavior, motivations and reaction of the readers so another issue I will rise is to know the behaviors, motivation and reactions of the readers, Also to determine the demographic of the readers, also advertiser can use the information to place their aps in the right location. Also to I will rise another issue which is coverage and consumer of the information to the individual or group of the people. Another thing to rise into the readership is to identify the problems which the reader’s research experience, the aim of identify it is to deal with it in order to get the solution of it later. Lastly the reader’s research can help to stretch us to advertising by knowing exactly demographic or population. So those the above issues is what I will rise into the readership research. KIMARO INNOCENT. 2013-04-03298

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